Here’s what’s been making the headlines this week: Premier League returns to China on Tencent, Barcelona launches channel on iQiyi Sports, PP Sports confirms Bundesliga renegotiation, Juventus signs Raffles partnership, Migu sub-licenses LaLiga & Espanyol games, Jeremy Lin eyes NBA return, Douyin hits 600M daily active users. In this week’s From The Top, we spoke with Toni Claveria – Head of APAC at FC Barcelona, about the club’s new channel launch on iQiyi Sports, how they will leverage the channel on local platforms, and what opportunities this provides for current and potential partners and sponsors.
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Executing Disciplined Strategies
