Here’s what’s been making the headlines this week: ITTF identifies China as hub for World Cups, NFL launches first Tencent subscription, NBA Cares produces charity live stream, MLB and China Baseball Association deliver animation series, the CBA appoints new CEO, NBA opens world’s largest store, and the most creative Chinese Teachers’ Day posts. In this week’s From The Top, we spoke with Matt Pound, ITTF Marketing Director, about securing China as the Bubble, involving spectators, advice to other international sports organisations looking to get events back in China, and the WTT rebrand.
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Executing Disciplined Strategies
