Here’s what’s been making the headlines this week: David Beckham launches on Douyin, Borussia Mönchengladbach merges with Ebbe Sand Soccer Academy, Zhang Weili Named on Forbes China Top 100 Celebrity List, Anta Sports post strong numbers, sports organisations remember Kobe and celebrate Chinese Valentine’s Day, and Bilibili wins Fall Guys publishing rights. In this week’s From The Top, we spoke with Matt Beyer, CEO of the East Asia Super League (EASL), about the 10-year FIBA deal, utilising digital, localisation strategies, online & offline plans, the future of live events, engaging new sponsors & commercial partners, and a 10-year outlook.
Kapital Football Media
Executing Disciplined Strategies
